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Business travel and tourism

by Swarbrooke, John.
Additional authors: Horner, Susan, -- 1956-
Published by : Butterworth-Heinemann, (Oxford ; | Boston :) Physical details: 1 online resource (xv, 352 pages) : illustrations, 1 map. ISBN:9780750643924; 07506439274.
Subject(s): Tourism. | BUSINESS & ECONOMICS | Tourism. | Zakenreizen. | Toeristenindustrie. | Electronic books.
Year: 2001
Online resources:
List(s) this item appears in: Kukum 2018
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Item type Current location Call number Status Date due Barcode
General Collection General Collection Kukum Library
General Stacks 		K 338.4791 SWA (Browse shelf) Available 515644

Includes bibliographical references and index.

Front Cover; Business Travel and Tourism; Copyright Page; Contents; List of exhibits; List of figures; List of tables; Preface; Acknowledgements; Part One: The Context; Part Two: The Development and Management of Business Travel and Tourism; Part Three: The Practice; Part Four: The Future; Part Five: Case Studies; Part Six: Glossary of Terms; Select bibliography; Index.

Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including: * The global business tourism market * The design of business tourism facilities * The role of the destination in business travel and tourism * The social, economic, and environmental impacts of business tourism * The ethical dimension of business tourism * The marketing of business tourism products * The impact of new tech.

Available electronically via the Internet.

EBL purchased title.

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