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Strategic management :

by Hubbard, Graham.
Additional authors: Rice, John, -- 1971- | Beamish, Paul.
Edition statement:3rd ed. Published by : Pearson Education Australia, (Frenchs Forest, N.S.W. :) Physical details: xiii, 618 p. ; 26 cm. ISBN:9780733986758 (pbk.) .
Subject(s): Strategic planning. | Business planning.
Year: 2008 List(s) this item appears in: KUK-02/15
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Item type Current location Call number Copy number Status Date due Barcode
General Collection General Collection Kukum Library
General Stacks 		K 658.4012 BEA (Browse shelf) 15/482-K Available 40833
Browsing Kukum Library Shelves , Shelving location: General Stacks Close shelf browser
K 658.4012 ABR Business plan in a day : K 658.4012 AMA Strategic management : K 658.4012 BAR The best -laid business plans : K 658.4012 BEA Strategic management : K 658.4012 BOS Strategic management : K 658.4012 BOU Writing and presenting a business plan / K 658.4012 BRO Competing on the edge :

Includes index.

Previous ed.: Pearson Prentice Hall, 2004.

Provides a clearly written text that demonstrates how the theories of the discipline relate to the practices on an increasingly competitive global business stage.

Written primarily for students studying under Australian and New Zealand curriculums, locally or in Asian countries and assumes an international perspective. Takes a more theoretical perspective than normally seen and suits undergraduate courses where conc.

eptual principles are being developed.

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