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Strategic management :

by Hubbard, Graham.

Additional authors: Rice, John, -- 1971- | Beamish, Paul.

Edition statement:3rd ed. Published by : Pearson Education Australia, (Frenchs Forest, N.S.W. :) Physical details: xiii, 618 p. ; 26 cm. ISBN:9780733986758 (pbk.) .

Subject(s): Strategic planning.

| Business planning.

Year: 2008 List(s) this item appears in: KUK-02/15

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Item type	Current location	Call number	Copy number	Status	Date due	Barcode
General Collection	Kukum Library General Stacks	K 658.4012 BEA (Browse shelf)	15/482-K	Available		40833

Includes index.

Previous ed.: Pearson Prentice Hall, 2004.

Provides a clearly written text that demonstrates how the theories of the discipline relate to the practices on an increasingly competitive global business stage.

Written primarily for students studying under Australian and New Zealand curriculums, locally or in Asian countries and assumes an international perspective. Takes a more theoretical perspective than normally seen and suits undergraduate courses where conc.

eptual principles are being developed.

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Strategic management :

by Hubbard, Graham.